I took part in Fast Forward Normandie at a time when my company was in a crucial phase of development, particularly in terms of exports. The different insights provided helped me to question myself and to make rapid progress in my strategic thinking. I was supported in the definition of a 5-year marketing plan which today gives my teams better visibility and sets a coherent course. In addition, the capital investment has had a leverage effect with new banks to finance the industrial development of my company. »
Founded in 2008 in Paris, BLANCRÈME produces and packages gourmet French cosmetics made from natural ingredients. The catalogue, composed of more than 70 formulas, displays the poetic and gastronomic values of cosmetics.